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Forecasting Great Exposure for Federal Realty’s Rockville Town Square

usethisnbc

 

Rockville Town Square was in the spotlight last week with the six-person NBC4 Storm Team on site for the taping of a one-hour winter weather forecast special. NBC4 Chief Meteorologist Doug Kammerer even took a spin behind the wheel of the Zamboni (appropriately branded, of course!).

 

Having our client host the NBC4 Storm Team to shoot their hour-long Winter Weather Special, which will air in December, was a great opportunity to highlight Rockville Town Square’s seasonal spirit and festivities. Keep your eyes peeled, too, for the show promos with the Square as the backdrop. The NBC production crew met on-site with the Maier & Warner team several weeks before the shoot to help scout several locations within the Square. Maier & Warner was there throughout the event helping to coordinate and secure the best exposure for tenants at the Square.

 

It wasn’t all work! While there, anchors Amelia Draper and Doug Kammerer had fun some on the Square’s skating rink, while Chuck Bell preferred to partake in some Mellow Mushroom pizza. The crew even got a sneak peek of the Square’s holiday tree light show.